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Rudler builds expertise in luxury home market

Jill Rudler of Real Living HER with recently completed a luxury home marketing training course offered by The Institute for Luxury Home Marketing provided the Certified Luxury Home Marketing Specialist training.

The course - which covered such topics as demographics of the affluent, lifestyle segmentation, trends and amenities in today's luxury home product and creating a marketing plan for the multimillion dollar property - was taught by Laurie Moore-Moore, President of the Dallas-based Institute and author of the book, Rich Buyer, Rich Seller! The Real Estate Agents' Guide to Marketing Luxury Homes.

"The course is a step toward earning the prestigious Certified Luxury Home Marketing Specialist designation which The Institute awards internationally to sales professionals who meet performance standards in the upper-tier residential market," says Moore.


Rudler is Real Living HER's top selling agent for the past 14 years she has been in real estate since 1978 and specializes in the Central Ohio market. She has a professional support staff consisting of licensed personal assistants and two graphic designers who help provide state-of-the-art marketing techniques and services.

"The training provided new insight about the upper tier market, helped me polish my skills, and provided valuable networking contacts with other agents across the country who specialize in luxury properties," Rudler says. "In addition, I discovered new and creative tools for promoting expensive homes and estates and new resources for finding buyer prospects. Home buyers and sellers will benefit from my new knowledge."




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